Case questions 1) Most of our new customers leads are currently coming through our website, what strategies would you apply to grow leads and sales outside of current channel? 2. Our products are highly technical and so are our final users. What strategy would adopt in this context ? 3. Customers in North America (mining, infrastructure...) have been increasingly more subject to external factors like geopolitical, how would that impact your prospection and sales strategy? Please outline your approach, strategy, and high-level plan for solving these three scenarios. Interview questions are pretty standard but be careful with the questions around you case answers, they can be quite tough on this