GTB Reviews

3.8

73% would recommend to a friend

(717 total reviews)
avatar

Robert Guay

81% approve of CEO

53% positive business outlook

GTB has an employee rating of 3.8 out of 5 stars, based on 717 company reviews on Glassdoor which indicates that most employees have a good working experience there. The GTB employee rating is in line with the average (within 1 standard deviation) for employers within the Media and communication industry (3.7 stars).

Reviews by job title

717 reviews
2.0
4 Apr 2017

Going Downhill Fast

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

5 years ago, listing pros would have been easy. Now, not so much. The only pro that’s left is the good people we work with and the week off between Christmas and the New Year holidays.

Cons

Upper management, upper management, upper management. Under this new regime, morale and the agency dynamic has gone on a rapid downward spiral. At our “more intimate” town hall meetings, where we were told the meetings were being held so they could be more interactive and comments could be heard more clearly, we were treated to a three-ring circus of lies and half-truths like it was a competition. Some of the highlights include, but are certainly not limited to: • The COO telling us that the bad morale that’s being experienced agency-wide is just a rumor. This is a clear example of exactly how out of touch upper management is. • COO’s comment, “All you care about is Summer Fridays and God Damned hot dog parties.” • Apparently, working from home is acceptable to our CEO, but frowned down on our COO. However, during that same meeting, our COO told us that she worked from home several days a week after she had one of her kids. • Both our COO and CEO denying walking around the buildings after-hours to see if anyone else was working. This was said even after several employees saw them walking around and heard then negatively commenting on how few people were in the office. This took place just months after the “butts-in-seats by 9:00” mandate was handed down. You can’t have it both ways when you’re not willing to compensate or recognize your staff for their performance. • Being told that raises were up to individual managers. I’ll hand it to them on this one. Raises are up to the managers. BUT when upper management gives department managers $10k to cover raises for 20 or more people, well . . . you do the math. • In the past four months, our Creative Director and HR Director were both fired. Employees at least received a short, cold note announcing the Creative Director’s “departure”, but there was never any mention of the HR Director being fired just three months after starting at GTB (and relocating her entire family, including young children). Understandably, we are not entitled to the details surrounding those decisions. However, treating us like adults and sharing the basic information with us would be the right thing to do. It’s moves like these that cause the rumor mill (that our CEO and COO claim to hate so much) to churn. Tell us what’s going on so people don’t have to speculate. It’s that simple. • When the issue of compensation came up, Our CEO had the audacity to say that no one is ever happy with their salary, including him. In their typical tap-dancing fashion, our COO and CEO never gave a straight answer to this question. With the cost of living going up, and cost of living raises not happening, employees are actually working for less money now than a year ago. • Both the CEO and COO appear to be under the impression that all employees are replaceable since there is a line of people just waiting to be hired at GTB. Sharing that type of insight with us does nothing for the (“non-existent”) morale problem.

2.0
10 Mar 2017

GTB - Good Times Be-gone!

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

The biggest pro working at GTB is the talented people that you get to work with. I’m fortunate to be surrounded by smart, creative, dedicated and hardworking people that inspire me every day.

Cons

I drafted this months ago when Summer Fridays were stripped away from us and never had the time to actually post it. Now with the Company going from bad to worse I felt the timing was important. We are now an ad agency operating without a Chief Creative Director or a HR Director. Not a work environment that tells us our future is bright and we are secure in our jobs. I have lost all pride and enthusiasm I once felt being an employee here. “I have worked with J. Walter Thomson, Team Detroit and GTB collectively for 20 years. I have always said I love my job and I love my company but with the current direction the Company is taking I am no longer having a love affair with the Company. I had always felt we were in good hands and being steered in the right direction up until now. There is a management movement in play that is trying to change the culture of our company and it’s not for the better. The Company’s handling and execution of eliminating Summer Fridays was poorly executed on so many levels and has created the lowest employee morale I have seen since working here. Why would a Company want to take away a benefit that has been given to employees for nine-years that is a huge morale booster, improves the quality of employee’s life work balance and is used as a recruiting tool? HR used Summer Fridays when negotiating vacation time with potential new hires. Many people accepted a lesser amount of vacation days because they were told they would be getting seven Summer Fridays. We have a HR team that is non-responsive so anyone circling back to them to address this issue is getting the normal “no response.” When I told a friend that I lost my Summer Fridays their response was, “now you are just like everyone else.” Exactly! It was a benefit that made us special and one that indirectly made up for the low salaries and lack of pay increases. It is hard for me to comprehend Management wanting to take away something that makes employees “happy” and doesn’t cost them anything. They left people hanging with the announcement and created an atmosphere rampant with rumors. It was an insult to my intelligence to say it was due to parking lot matrix (parking lot not full @ 9:00am sharp) and that the client didn’t like it. When Management looked out the window at 9:00am and did not see a full parking lot did they also note all the people who start work before they even walk in the door, who work through their lunch hours, who are here long after 5:00pm, who travel on holidays and weekends, and who take work home with them. How do you work all that into the parking lot matrix? We had a Town Hall in May 2016 and were told by the CEO that we are the premier agency in all of the world and how great Ford was doing. He actually told us he loved us. Rah Rah Rah. Our reward…elimination of Summer Fridays.

2.0
4 Jul 2016

What a difference a year makes (and NOT in a good way)

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

1) The people - in the trenches, getting the job done day in and day out that are some of the friendliest, hardest working people I have come across in over a decade in the business. 2) Ford clients - they treat us as partners and value our insights and recognize/appreciate the effort put forth on their behalf. It's uncommon to have that sort of client/agency relationship and makes all the difference in the world when you are putting in extra hours in the early morning, late at night, on weekends or sometimes even on holidays. 3) Bagels, I guess?

Cons

1) Silos, silos, silos: For a company that prides itself on having "no silos", GTB has got more than the Midwest put together. Over the past year - I have seen Team Detroit morph from an open, collaborative space where everyone from the top down was working for the betterment of Ford with a sense of enthusiasm, optimism and purpose and a common goal. As GTB, it's become secretive, paranoid and a sense of disorganization as to where we need to be headed and how we need to do it. Rumors fly rampant - Mid-managers have their hands tied from upper management (more on that in a bit). There are new processes that are going to lead us into the future - but no one seems to know what they are, letting the people doing the actual work to power through it and keep delivering to the same level of excellence as before to our clients. 2) Upper Management - they don't care about you, and it shows! (when you actually see them). You'll have a yearly meeting where you hear about what a crown jewel you are in the crown of WPP - and that's about it. About a week or so later, you'll have a one off meeting with your department head to tell you how you aren't working hard enough and privileges are being revoked. As a bonus, it'll be blamed on the clients who know nothing about this edict. See the Nat'l Lampoons Christmas Vacation metaphor in a previous review for more information. 3) Removal of work-life balance, which Team Detroit was renown for. Yes - Summer Fridays are gone, and to some extent I can understand why. But you do not need to punish the many who are in there, putting in their hours (and more) for the few who aren't. We buzz in every day - you know who is in the office and who isn't. If the managers are letting people slide - punish the managers and not the populace in general. The 9-5 rule was/is poorly articulated and doesn't take into account employees dropping off/picking up their kids, client meetings, shoots, early am conference calls, offsite meetings and frankly is out of touch when most people are firing up their laptops when they get home. We have so many tools to operate remotely, which the majority of the personnel takes advantage of. This is not 1995 and the infancy of the internet. We are ALWAYS connected - and in touch with our clients and co-workers at all times, whether we are in or out of the office. We help our colleagues and and we help out clients - something they do not see with their eyes closed and doors shut. 4) Compensation is below market value, promotions are rare, raises are near non-existent and talent is not retained with matching/superior counteroffers. You can take on above and beyond your level of scope and responsibility and not see any fruit from your labor until you are so fed up you are almost forced out. Bagels and a food truck every couple of weeks are not motivators. 5) Nothing - absolutely nothing is being done about the rock bottom morale circulating around the agency. Middle management, for the most part is doing their best to keep sprits up, but the thought circulating is - what are they going to take away next? What perceived slight is going to cause another departmental meeting where everyone nods silently and makes a mental note to update their resumes because there is nothing they can do about it, no matter how hard they work.

Viewing 1 - 3 of 717 Reviews

Glassdoor has 849 GTB reviews submitted anonymously by GTB employees. Read employee reviews and ratings on Glassdoor to decide if GTB is right for you.