Pros
You're trusted to make calls, not asked to seek sign-off on everything. Taste actually matters here, and the bar for craft is high without being precious about it. Remote-first with a genuinely talented contractor base, so you're working alongside people who are good at what they do. Performance and creative aren't treated as opposing teams, which is rare. Leadership is direct and moves fast when something needs fixing.
Cons
Fast growth means systems sometimes lag behind ambition. Roles and responsibilities can blur during scaling, and you'll occasionally absorb friction that should sit elsewhere until the right hire lands.