Pros
The faculty and students can be grateful for advice and, as an academic counselor, you can feel part of the team effort to educate. The retirement benefits are also good, though, as anywhere, the excellence of the medical benefits depends on what you suffer from. The campus is pretty, and, if you like L.A., the genteel parts of it are near you. i would recommend it for someone who believes in education, can stand to see education be a lower priority than it ought to be at an educational institution, and can afford to make less than the market rate for similar skills. Also, if you are aggressive about doing limited work, it may offer decent work-life balance (I can't tell). Although I saw management discrimination for people with LGBQ orientations, it is overall an LGBTQ-friendly campus.
Cons
The salary caps are aggressive, regardless of merit (and I'm not just talking about mine or a few of my friends' salaries). I am in the school of Letters & Science. It may be different in, say, the medical school, but is still problematic. People have to leave a position in order to go to a higher salary because there are no raises. Therefore someone is new on the job every one to three years, resulting in lower productivity and higher frustration. Some of the professors have a lot of power over staff but are very immature. The students can be quite spoiled.