Proceed with caution - Account Coordinator Sweetwater Employee Review

2.0
8 Apr 2025
Recommend
CEO approval
Business outlook

Pros

Wonderful team members that are definitely lifetime friends.

Cons

What Sweetwater does is corporate lovebombing. They throw all these incredible amenities at you at the time of your interview -- medical care, food, store discount -- to offer a facade of modern appeal, when really the goal is to distract from the rotting corporate structure falling apart around you. I was only ever a part of the Sales department, but in the years I was there the amount of changes were staggering. Constant procedure changes --including the fundamental way that 80% of the sales department made money-- created an environment that seriously damaged the mental health and self-confidence of myself and those around me. While l can certainly understand that businesses have to grow and adapt, the leaps and bounds that were made to increase profits directly decreased the quality of life of hundreds of people. I worked with many new Sales Engineers that picked up their entire life and moved across the country to work for Sweetwater, only to struggle putting food on the table and receiving little support or useful guidance. At least half of Sales leadership were advising people on the logistical nitty-gritty for jobs they themselves had never done, and terminating employees for failing to keep up with an impossible, ever-changing game. I saw it happen to at least a dozen Sales Engineers in my last year at Sweetwater. All the while, Sales department employees doing actually illegal things on the clock --whether it be discrimination, sexual harrasment/offenses, publicly viewing pornography, the list goes on-- are reported to management and get suspended with pay because they are too valuable to the company to dismiss.The lack of integrity behind the choices to keep and dismiss employees in situations such as these is shocking. While I learned so, so much working in the Sales department, my relationship with the concept of employment has been irreparably damaged. I had the privilege of leaving on my own terms. In my new position at a completely different company, I am constantly paranoid that I am not good enough, that my performance will be unfairly criticized, and that I will be fired with no chance to defend myself. Never at any job have I given so much of myself while constantly terrified of being considered inadequate. I can understand requiring high performance, but in the Sales department your absolute best is not good enough.

Explore other reviews about Sweetwater

5.0
19 Jun 2026
Recommend
CEO approval
Business outlook

Pros

-Structure for private lessons -Create your own hours -Pool for new students -Food discount -Benefits

Cons

-I personally did not have problems

4.0
5 Jun 2026
Recommend
CEO approval
Business outlook

Pros

If sales and music are your drives, Sweetwater is as good as it gets. Management in my experience has been very supportive and development-oriented, creating a positive culture around the company. They have a fantastic training program (albeit intense) that trains on both products and sales methods, so even if you're lacking experience in a given category there's plenty of coaching and training to get you ready for the role. Over time, the position can also be quite lucrative which compliments Fort Wayne's low cost of living well. They also offer relocation assistance since all positions are on-site, and a great benefits package. I've been fortunate to become great friends with many of my coworkers and honestly some days don't even feel like work. Ultimately, with this job you get what you put in, and making a solid living to geek out over music gear all day is a pretty sweet gig.

Cons

The job is very demanding - it's a fully commission sales job that revolves around constant customer outreach via call, text, and email. This means starting out is tough financially, and days are usually long. Try to have a savings cushion before you start, especially if you're moving from another city/state. You also work nights, holidays, and rotate through weekend shifts which won't be new for those who have worked retail before, but it's still a tough adjustment. Starting out I struggled from a social aspect as well. Fort Wayne is a cool city, but it's no LA, NY, or Chicago. Long hours at work make going out and making friends or getting involved in community groups/organizations difficult.

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