Right regional leader is key success - Head of Marketing - Asia IFS Employee Review

4.0
31 Mar 2026
Recommend
CEO approval
Business outlook

Pros

Very laser-focused growth strategy on global level. Asia unit used to have strong bonding and be filled with very capable professionals during my time.

Cons

The last market unit head then (after maybe 4 changes of MU head within my stay) was not the right fit for the role - no prior experience deep enough in the region, did not know what business planning is, covered himself more than anything. I remember him saying this once to me during a trade show when he was an AE the year end before I left, "If I'm asked to leave, I will pull the entire market unit down to drown with me." I knew the region was going south at an unstoppable speed. You don't just dump someone from sky (it's not fair to the selected one too) and make him a MU head, and expect him to lead. It takes certain drive, characteristics, business acumen and a strategic mindset to map everything together.

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IFS Response
1mo
Hello - Thank you for your contributions during your tenure, and for sharing your honest perspective. We wish you well in your career. CM

Explore other reviews about IFS

5.0
14 May 2026
Recommend
CEO approval
Business outlook

Pros

Rapidly Advancing Technology and Approach Sales led, and driven organization Access to Leadership to address any issues Open to ideas and generally appreciates their Employees

Cons

Some internal processes need improvement to be more Customer responsive and move more quickly

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IFS Response
2w
Such an insightful review, with clear advice and feedback to the business. Thank you for sharing your thoughts. Good luck with your career at IFS. SS
5.0
15 Jan 2026
Recommend
CEO approval
Business outlook

Pros

As a sales rep at IFS, you have a unique opportunity to disrupt the ERP, EAM, FSM and AI market by providing robust industry specific capabilities across each of these solution areas on a single platform that addresses a lot of the critical pain points customers have today with legacy/traditional enterprise software providers. IFS invests deeply not just in their platform but also in brand and marketing. This creates a lot of exciting opportunities to be relevant to your customers and prospects (i.e. Big Ten sponsorship and F1 Cadillac sponsorship). This is a good time to be a sales rep at IFS.

Cons

My biggest complaint is the recent turnover in leadership in North America. Created a period of uncertainty but has since stabilized for the most part. IFS has grown fast over the last few years. This obviously comes with some growth pains. For example, limited presales resources. IFS also needs to work on newer customer references. IFS has typically relied on the same customer references which are strong but it would be powerful to see new customer references emerging from some of the newer larger customers IFS has acquired over the last few years.

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IFS Response
4mo
We love this! Thank you for sharing your perspective as someone who's been part of our growth journey over the past few years. Your enthusiasm about our platform capabilities and market position comes through clearly, and we appreciate your commitment to helping customers solve their critical challenges. Thank you for being part of Team Purple and for the honest insights that help us keep improving. CM
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