If you are ok with a sales grind? - Account Executive Hibu Employee Review

4.0
27 Jan 2024
Recommend
CEO approval
Business outlook

Pros

Overall a very good company. Must work very hard though to make good money. Work on yourself, be dedicated. You need to grow your own book of business which does involve working evenings and a few hours on weekends if you want to progress unless you are super gifted.

Cons

Boy. There are many. But probably there are with most companies. Ok, there is dubious value for client. Cant tell you how many marketing campaigns that are under-performing which bring in cancellations. The product line is built to scale for the national corporation. Limited options for clients, little customization available to really help the client. You have to be good and sales to keep the client from canceling. Since there is no barriers to entry as a digital marketer, the competition is fierce, and there is not a lot of ways to separate Hibu's offerings from the competition. Hibu's profits are big to support everyone's salaries so less dollars to help the client be successful, but more dollars in your pocket - its a trade off if you feel comfortable with or not. Be prepared to grind and work hard. Cold calls, visits etc... Expectations of activity are beyond what is even possible. New reps hired is like a revolving door, so many new faces come and go. Territories are reducing with less prospect opportunities, while the company wants to grow and packing in more reps in smaller territories..

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Hibu Response
2y
We appreciate you 4+ years of service to Hibu! In this role you truly get out of the position what you put in. As with any sales role, relationships are monumental in your success. We are constantly reviewing lead information and territories to best serve our clients and put our employees in the best selling environment. Wishing you the best!

Explore other reviews about Hibu

5.0
25 Jun 2026
Recommend
CEO approval
Business outlook

Pros

reat place to work! They truly care about their employees and create an environment where people feel supported and valued. The managers are amazing—they encourage you, challenge you, and push you every day to grow and succeed. It’s a team that genuinely wants to see you win.

Cons

I would recommend doing a little more research and qualification before passing leads over to the reps. Some leads are labeled as ‘hot,’ but after speaking with them, they often don’t have the urgency, need, or buying intent expected. A stronger qualification process would help the sales team focus their time on opportunities that are truly ready to move forward.

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Hibu Response
5d
We completely agree that Hibu is a great place to work! We appreciate your perspective on lead qualification. Ensuring our teams receive well-qualified opportunities is important, and we’re continually working to improve lead quality and alignment so reps can focus on the most meaningful conversations. Wishing you continued success here!
2.0
29 May 2026
Recommend
CEO approval
Business outlook

Pros

autonomy, product is seemingly good

Cons

Overall a terrible sales org, commission structure is nonsense and very low percent of reps are on the high tier, including reps that are top performers being on the mid or low tier commission. You are responsible for prospecting, closing, and account management so job gets harder the longer you are there. Force you into long meetings so the VP can show everyone Christopher Voss masterclass videos that are irrelevant. Sales contests where the reward is literally 5 dollars. Training is completely disconnected from how the job actually is, even down to the tech stack they teach you. Sales planning does nothing and does not provide any new leads or any sales tools that work. They do not even have a list of discovery questions to provide you. No one uses any of their provided tech stack you just have to figure out your own processes with no support. Very low base salary which they will lower if you get put on PIP. Extremely unstructured PIP program with no concrete numbers or explanation for how to get off of PIP. Extreme favoritism at the managerial level.

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Hibu Response
5d
Thank you for your feedback. We’re sorry your experience didn’t meet expectations, though we’re glad you valued the autonomy and product. We take concerns around commission structure, training alignment, and performance management seriously and are actively working to improve clarity, support, and consistency across these areas. Your input on leadership and resources is also appreciated and helps guide ongoing improvements. Thank you again for sharing your perspective, and we wish you the best moving forward.
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