Great people / work-life balance - Content Marketing Strategist GoTo Employee Review

4.0
3 Feb 2025
Recommend
CEO approval
Business outlook

Pros

Good creative work possible with marketing and creative team closely aligned. Great people. Creative and collaborative.

Cons

The relatively big size of the company - and perhaps company culture - made it difficult to work cross-functionally (besides marketing and creative). It made creating and accomplishing new initiatives slow and unwieldy. During a period of several years there were many priority pivots, making it difficult to focus on a campaign long enough to make progress. This was during Covid, so understandable. Also during a P.E. buyout. There was a great deal of leadership churn in that time.

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GoTo Response
1y
Hello - We're glad to hear you enjoyed the creative and collaborative environment within our marketing and creative teams. At the same time, we acknowledge your frustrations. To remain ahead in the ever-evolving tech industry, we continue making strategic decisions—including leadership adjustments— which help us be even more agile and decisive, moving forward with purpose. Your feedback is greatly valued, and we wish you all the best in your future endeavors.

Explore other reviews about GoTo

5.0
1 Jan 2026
Recommend
CEO approval
Business outlook

Pros

Endless Pros, such as team cohesion, pay, benefits, and great business trajectory

Cons

none that I can think of

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GoTo Response
5mo
Hi there- Team cohesion and supporting our employees’ growth are top priorities at GoTo, and it’s great to know they make a difference for you. Here’s to continued mutual growth and success together in 2026 and beyond!
3.0
15 May 2026
Recommend
CEO approval
Business outlook

Pros

Mid-range company with a few ambitions

Cons

They do have a few ambitions

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GoTo Response
4w
Thank you for your review and contributions over the 3 years as a GoGetter. Wishing you all the best in what's next.
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