Soul-Crushing Minutia Extolled As Learning New Things - Anonymous employee Etna Interactive Employee Review

Ouch. That hurt. But I want to sincerely thank you for the feedback. It stung, and I wish you had felt comfortable coming to me in person. If you had, I would have validated many of your concerns and complaints. This is what I would have said: You’re right, leadership totally cares. We genuinely want the time you spend at Etna to be enjoyable and to support the advancement of your career. When we embarked on an ambitious re-imagining of our agency eight months ago, the changes in our marketing and social media department structures were intended to give our teams a deeper connection to our clients, more input in marketing planning, and to provide more opportunity for professional growth. Our old model had one type of marketing specialist doing one job – over and over again. In part, the recent changes were inspired by the ideas that varied work is more fun and that our team members will have more professional opportunities – here or with another company – when they master multiple online marketing skills. We think you will be more valuable to us, and any future employer, when you can claim expertise in social media AND search engine optimization, or search marketing AND social advertising. You’re right, we are falling short today in creating the space in the day to deal with our abundant client work while helping members of our team master new skills, and that’s something we will work on. Our processes are intended to help the newest members of our team to successfully complete their projects. They are not set in stone. If a process is holding you back, please talk openly with your supervisor about your ideas for a better way. And if you ever need an update that is slow in coming, or just need more attention or information from the leadership team, our doors are (quite literally, almost) always open. Again, I want to thank you. Your review helped inspire our recent all-staff meeting at which we discussed the positive impacts, rough edges, and unanswered questions that remain following our re-organization. Your feedback, and the input we gathered during the meeting, is helping to bring our attention back to the most important challenges we face in refining how we work and how we support our most valuable asset: our people. I hope that, within a few months, you will revisit your review, either online or with me over a coffee or glass of wine. ‘Til then, thank you for your continued dedication. Ryan Miller, CEO