Pros
Smart people, complex technology to learn, autonomy on how to deliver,
Cons
Business model of IP licensing together with incomplete technology has put off new partners, which Ceres needs to survive. Competitors own energy/H2 production assets and are cleaning up, literally.
30% to 50% job cuts in 2025 to make the money last, when in 2024 leadership promised no further cuts to right-sized payroll. And awarded over 30% pay rise to senior management and 2% to workforce.
