Pros
If nothing else, BTR allows its employees to work in a very creatively fulfilling environment, largely of their own initiative. Recently graduated students plucked straight from their college radio stations or newspapers will feel right at home in any almost role at the company. BreakThru is also a great place to build a resume, as it is easy to climb the ladder and build concrete management skills.
Cons
Most unfortunately, the office culture at BreakThru is irredeemably poisoned by wages far below market value and the thorough lack of transparency over questions as simple as how the company actually accumulates revenue. The measures in place to justify the company's existence (never mind "success") hardly appear to anyone inside the company as legitimate as all employees are made aware of how to "rig" them in case of logistical errors when operating the website. In other words, everyone knows how to make their online content appear well "liked," whether or not that is actually the case. The aforementioned logistical issues in website management run rampant at BTR and are almost never given any reasonable explanation to anyone with even a basic understanding of computer code or how websites actually function. Further, any kind of analytics from an independent, third-party source are a strictly forbidden subject at BTR. Many in the social media department suspect that the company's Facebook page is populated largely by fabricated accounts (a number of which belong individuals who claim to have been born in the last three months, interestingly enough). Among other touchy subjects that are difficult to discuss with upper management include insufficiently explained discrepancies in pay stubs from week to week; why employees are discouraged from learning and/or employing all-purpose computer coding for basic website maintenance (instead having to rely on an admin run by a "tech expert" whom most employees have never met or have ever corresponded with); the reason that some columnists are not compensated for their contributions to the blog; and why management pushes so hard for full-time employees to file tax forms as independent contractors (which in some states, is a form of wage theft). Much of the confusion surrounding these subjects is intentionally reinforced by nepotistic, divide-and-conquer tactics from a leadership that is ultimately uninterested in any criticism.