A bit disorganized - Assistant Marketing Director Blue Fire Leads Employee Review

3.0
10 Oct 2025
Recommend
CEO approval
Business outlook

Pros

Pay was good for the title

Cons

Challenges with accurate data for true performance analysis and conversion rate optimization.

Explore other reviews about Blue Fire Leads

5.0
18 Jul 2025
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

-Remote work flexibility -Parent Company -People -Challenging work -Rewarding work -Culture -Teamwork and Transparency -Open PTO -401K and Health, Vision, Dental benefits -Generous paid holidays -Leadership and management -Great place to learn new skills and grow existing skills -Supportive leadership -Company events and recognition -Pay isn't leading, but is competitive generally

Cons

-Health Plans aren't leading the pack -Remote work can be tricky to manage expectations and communications -Nature of the business means working non-typical hours and weekends at times, but the work is pretty flexible -Lots of frustrating changes can occur with Meta that can impact production negatively, but the employees face these challenges with grit and solution-speed

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Blue Fire Leads Response
11mo
Thanks for your review! We are always trying to improve and get better. Thanks for being a part of our team.
1.0
24 Jun 2025
Recommend
CEO approval
Business outlook

Pros

There are some truly kind and genuine people who work here. Most employees are personable, down-to-earth, and simply trying to do their best to support themselves and their families. The camaraderie among team members was often the most positive part of the job.

Cons

At this company, hard work often went unnoticed while underperformers who were favorites of leadership advanced. Many of the most capable and driven employees left for better opportunities at organizations that treated them with respect and fairness. Those who remained were frequently overlooked or misled. Several people were promised promotions or raises that never happened. Communication was severely lacking. Major decisions were made behind closed doors, and employees were routinely kept in the dark. In some cases, individuals were publicly demoted, contributing to a culture of fear and mistrust. The Director of Marketing genuinely cared for the team, but was placed in an incredibly difficult position trying to advocate for employees within a leadership team that often acted unethically and prioritized profit over people. The executives were cold, calculating, and manipulative, frequently making decisions that benefited themselves at the expense of employee wellbeing and long-term company health. Pay was frequently inconsistent or poorly handled. Raises were promised, delayed, or denied with no explanation, adding to the frustration and sense of being undervalued. Employees were expected to contribute money for the executives’ holiday gifts, while laughably receiving dollar store keychains and stale candy in return. Recognition was essentially nonexistent, and management routinely ignored those who were actually doing the work. Overall, the environment was demoralizing and unsustainable for anyone hoping to grow or be treated with basic respect. The sooner a full overhaul happens, the better the odds this company will have of surviving, and actually honoring the people who keep (or kept) it running.

1
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Blue Fire Leads Response
11mo
We appreciate the feedback. We periodically review feedback internally and externally to see where the company may be coming up short and where we can improve. As a fully remote company, we are constantly working on improving the company culture, alignment, communications and unity, which can be difficult at times particularly in the lead generation space. While we agree there have been some challenges in the past with former ownership, changing priorities affected by rapid growth and a challenging industry, and some personality and attitude clashes at times, there has been a lot of positive changes over the past year with our new ownership. 2025 is shaping up to be a great year for the company and the employees.
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