Great company but US and revenue teams are neglected - Account Manager AppTweak Employee Review

2.0
23 Nov 2023
Recommend
CEO approval
Business outlook

Pros

First and foremost, most of the people at this company are some of the friendliest and most welcoming individuals I've ever had the privilege of working with in my career creating a diverse and inclusive atmosphere. The CTO, CPO, and CFO are outstanding leaders who are not just at the helm but also deeply involved in the day-to-day operations. They do a remarkable job of articulating the information needed for everyone to excel. Their open communication style and willingness to be hands-on fosters an environment of collaboration and innovation. It's reassuring to work under leaders who are not only approachable but also deeply knowledgeable in their respective areas. AppTweak is an international team, and the yearly team building events are truly invaluable. It's one thing to collaborate with colleagues online, but being able to meet face to face and work together intensifies the sense of unity and camaraderie. These gatherings strengthen bonds, enhance teamwork, and make for a more cohesive and productive global team.

Cons

One of the most frustrating aspects of this company was the lack of a clear revenue strategy for the revenue teams. It often felt like we were shooting in the dark, as there wasn't a well-defined plan for success that employees could implement in their daily work. This lack of direction left me feeling lost and uncertain about not only my role but the roles of others. The Chief Revenue Officer (CRO) was a central figure in the organization but not for the right reasons. Instead of helping build an empowering the team, time management appears to be dedicated working new deals and managing the existing accounts with the highest potential. The CRO from my prespective lead by threats and intimidation. This I feel created a toxic culture where employees were afraid to speak up or make suggestions resulting in a counterproductive culture. While the CEO was very friendly and approachable, he did not appear to be present in the day-to-day operations of the company from the perspective of the US team. I think his lack of involvement at a leadership level left employees feeling somewhat disconnected from the overarching vision and direction of the company. From a management standpoint, it often felt like the US team was not a priority. At one point, it appeared as if US employees didn't have access to health insurance plans, which is a basic employee benefit. There was little accountability from management, and it seemed as though they were neglecting the needs and well-being of the US-based employees.

avatar
AppTweak Response
2y
We appreciate you sharing your experiences from your time at AppTweak. We value the positive feedback about our team and leadership. Regarding the mentioned lack of strategy and direction, we want to emphasize that AppTweak has a proven growth record, reflecting a strong underlying strategy. We recognize the importance of better communicating this strategy and will enhance efforts in this area. Additionally, we have evaluated our health insurance plans and partners to improve the experience for all employees. We take employee well-being very seriously and are proud to offer a very extensive health insurance, 401K and paid time off policy. Your feedback is important to us and we’re committed to improving the overall work experience.

Explore other reviews about AppTweak

5.0
18 Jun 2025
Recommend
CEO approval
Business outlook

Pros

I began my career at AppTweak, and I genuinely believe it will be hard to find another place that matches its commitment to well-being and personal growth. I truly enjoyed every moment of my time there.

Cons

No cons. If you're passionate about the industry and the product, this is absolutely the place to be!

4.0
2 Apr 2026
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Nice people who care about the company and the culture. Management actually listens to your thoughts and opinions and doesn't just tell you what to do, they work with you. There are constant product updates to make sure that the tool is up to date with anything else on the market

Cons

There is still very much a startup feel here. If you don't have that hustler "go get em" mindset, you might find it difficult. There aren't a ton of processes and resources in place to help you, again it's a start up like environment.

See reviews by: Helpful|Rating|Date|All