Don't Do It - Senior Customer Care Representative AppFolio Employee Review

1.0
4 Aug 2022
Recommend
CEO approval
Business outlook

Pros

Your teammates will be really supportive and kind!

Cons

Almost everyone that I have trained or trained with has quit, even with no job to go to, just to get away from this toxic work environment where nothing you do is good enough, and everything that goes wrong is your fault, while everything that goes well is "thanks to management." I would recommend you message FORMER employees on LinkedIn for candid feedback on their experience here. Don't bother interviewing let alone applying for this job. There is so much turn over and people keep quitting. They don't care about quality here, just quantity. Close as many support tickets as you can, but don't take the time to do it right, otherwise you won't be able to close as many tickets! Management (at least in the Customer Care/Customer Support side) needs to just be completely redone. They underpay at pretty much every job in every department at AppFolio (from what other AppFolio employees have voiced in their own feedback upwards). Unless you are a white male, you probably won't fit in here.

Explore other reviews about AppFolio

5.0
4 May 2026
Recommend
CEO approval
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Pros

Work/Life balance is amazing. Working with insanely intelligent people is always a plus.

Cons

None that i can think of.

3.0
23 May 2026
Recommend
CEO approval
Business outlook

Pros

Frequent team outings and social events that help build relationships across the team. Generally a friendly, social environment!

Cons

The property management team is highly competitive when it comes to promotions, and I’ve seen BDRs remain in the same seat for years or eventually leave, as internal advancement opportunities can be limited. However, for top performers, there is promising upside, and you get to work with some of the best leaders in the organization. On the investment management team, leadership quality is more uneven, and there appears to be a lack of management experience, which has created gaps in coaching, accountability, and overall team development. As a result, performance outcomes have lagged, with the majority of BDRs and AEs struggling to consistently hit target. Team turnover has also been notably high, and leadership engagement only increased after a large portion of the team had already decided to leave, which by that point felt too late to rebuild morale or trust.

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AppFolio Response
1w
Thank you for sharing your feedback. It’s great to hear that you enjoyed our culture and team outings. We take your comments seriously – especially regarding the need for proactive management support, better coaching, and clearer advancement opportunities for our BDR and AE teams – and we are actively working to address these areas to ensure our reps feel supported and set up for long-term success. Thank you again for helping us improve, and we wish you the very best.
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