Our mission is to empower artists and rights holders to build their brands by giving them the ability to manage and promote their content across multiple platforms all from a central portal that provides up-to-the-minute insight into their revenue streams.
This year we became the first company to provide its artists the ability to track all of their earnings (YouTube, Spotify, Apple, etc…) on a daily basis. No other music company in the world is able to offer this innovation.
The lack of transparency within the legacy music and media industry’s have long put artists at a disadvantage. At Create we provide total transparency for artists into their earnings. They can see exactly what they’ve earned on a daily basis rather than get monthly or even bi-annual statements. We believe this will force legacy media companies to follow suit.
For too long artists have been forced to sign to major labels and publishers which often creates a scenario where their rights are fragmented across companies with competing interests. At our company, artists control their own destiny. They can manage all of their content/rights in one place, have a transparent view into all of their revenue streams -- YouTube, music sales/streams, music publishing, etc… -- and know what they are earning on a daily basis.
First of all we have signed some of the most successful artists in the world including Marshmello, Migos, Lil’ Yachty, Post Malone, Young Thug, Tekashi 6ix9ine and many more.
Secondly, Create Music Group doubled the number of monthly streams generated by our clients, from 5 Billion to 10 Billion across multiple platforms, an incredible number for a completely independent company. This success has compelled artists to ask us to manage their visual content as well. We expect this to continue to drive our business in a dramatic way.
And finally, we built our content vertical Flighthouse into one of the biggest teen tastemaker platforms in the world, growing our audience from less than 1 Million to more than 17 Million this year alone.
Simply put, Create Music Group have helped to put power back into the hands of creators.