Description 30DC invests in and provides online sales and marketing training services and programs. Its offerings include online training programs 30 Day Challenge (e-commerce) and Immediate Edge (online marketing). Interestingly, it relies upon word-of-mouth and viral communication for its own marketing efforts. Formerly a business development company named Infinity Capital Group, the company completed a reverse merger with 30DC in 2010 and adopted its name, business, and management team. Previously, the company invested in early-state and emerging growth firms through mezzanine financing and management assistance.