Healthnotes Snapshot
Advertising & Public RelationsIndustry
Aisle7 (formerly Healthnotes) offers shoppers access to health and nutrition information through touch screen kiosks in grocery stores and pharmacies. Its customers have included Martin's Super Markets, Raley's, Kroger, Giant Food and Albertsons. Aisle7 considers its product as a marketing tool to increase sales of food and nutritional products. Aisle7's content includes information about vitamins, medications, and diets. Founded in 1986 and originally focused on health and nutrition, Aisle7's content now includes recipes, food and wine pairing, shopping lists, and customized in-store promotions. In addition to the kiosks, retailers can link Aisle7's content to their own Web sites.