ASUS Snapshot

3.6
based on 1,496 ratings

58% would recommend to a friend

S.Y. Hsu and Samson Hu

75% approve of CEO

Mission As a major player in the IT industry, ASUS’ corporate mission is to provide innovative IT solutions that empower people and businesses to reach their full potential. ASUS’ philosophy behind product development—which is to accomplish the fundamentals well first before moving forward—has resulted in a dependable backbone of computer components such as motherboards, graphics cards, and optical storage devices. ASUS has now over 16 product lines, including its industry-redefining Eee products, desktop barebone systems, servers, notebooks, handhelds, network devices, broadband communications, LCD monitors, TVs, wireless applications, and CPT (chassis, power supply and thermal) products.

ASUS plans to achieve its mission through Passion for Technology, Focus on Quality, Long-term Relationships, and Perseverance

Passion for Technology
Technology is the heart of ASUS. We continue to invest in our world-class Research and Development so that we are always able to provide leading-edge innovations to people and businesses.

Focus on Quality
Quality is of utmost importance to ASUS. We continue to refine our quality management processes to ensure customers receive the highest quality solutions cost-effectively.

Long-term Relationships
Whether they are our customers, the media, shareholders or consumers, we believe in growing with our partners at all levels. Maintaining strong relationships with key stakeholders is one of the most important factors of our continued success.

Perseverance
All ASUS employees share the same sense of purpose. We thrive under pressure and look forward to challenges. We work to accomplish the same mission—to empower people with innovative IT solutions.
Description Established in 1989. The idea for the company that would eventually become ASUS began as a conversation in a coffee shop in Taipei, where a few ambitious engineers shared a dream of creating a “small and beautiful company”

As the business quickly developed, ASUS Chairman, Jonney Shih actively trained and mentored the company’s new engineers, focusing on advanced electronics theory and product development. With his passionate leadership the company continues its visionary journey into the era of smart technologies.

As the company expanded various product lines, it also developed a unique sub-brand called Republic of Gamers (ROG), a division dedicated to creating the world’s best gaming gear.

Today, the “small, beautiful company” that began in a cafe in 1989 is a global technology leader with more than 15,000 employees and continues to move forward in our relentless quest for perfection.

Life at ASUS

Glassdoor gives you an inside look at what it's like to work at ASUS, including salaries, reviews, office photos and more. This is the ASUS company profile. All content is posted anonymously by employees working at ASUS.