How does one make it into Adweek's Creative 100?
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One thing I keep getting asked in interviews is "what's the most amount of money a client ever spent on an ad you made?" I was at an agency where they kept us siloed from the money. I did performance ads for huge clients - Disney, Roblox, etc. I was told which ads were doing well, which were winners, but not what the client was spending on running the ads. Am I alone in this experience from working for agencies? The interviewer is always surprised I cant answer and I worry it hurts me.
1. Make good work. 2. Make your agency pay ADWEEK thousands of dollars for coverage on you. 3. Profit.
Your agency pays for it
Money & advocates
I was on it this year, and apparently, they asked people around the industry, and someone I know outside of my current agency nominated me. adweek picked me. my current agency did nothing.
Congratulations for being nominated and recognized! There’s a lot of shade thrown. And certainly these lists aren’t definitive rankings. But they are still an honor and the people on them deserve to be celebrated. Also the category for Rising Talent is called that for a reason. They have great potential and their best work SHOULD be ahead of them.
Not necessarily by being a top 100 creative.
But a set of knee pads and recyclable barf bags.
Have your portfolio school friends get you a job at their agency, kiss the right asses.
I’m ridiculously attractive
Look really cool.
Not even! Just young. Like v v young.
Your agency submits you and writes a case for why you deserve it.
Idk, the list isn’t completely made up of advertising creatives…maybe do a spin off of Heated Rivalry