Project Manager

Is a creative operations manager the same thing as a Project manager?

1
  1. Experience Director 1

    No. Project managers focus on getting projects to run smoothly. Creative ops is about managing the department. It involves staffing, utilization, thinking about how to structure the team and what roles are needed to ensure ability to deliver on work that gets sold, etc. Nothing whatsoever to do with managing projects, other than perhaps the initial staffing. It is a job for an operations person, not a PM, but specifically an ops person who understands creatives and creative work. Google designOps, devOps or even literally just creative Ops to learn more about discipline-specific operations roles.

    5
    Producer 1

    This is a great explanation. PM you’re managing the project deadlines. CRM (creative resource manager or creative ops) you’re making sure the agency has the tools it needs, (aka employees/staffing), to do the work. They both address mostly internal needs. To compare, a Producer executes and guides the work on the outside, (out of pocket costs, exterior vendors etc).

  2. Copywriter 1

    Hell no.

    1