Refine Your Talent Acquisition Strategy With Powerful Glassdoor Analytics

A Resource for Employers

Refine Your Talent Acquisition Strategy With Powerful Glassdoor Analytics

Refine Your Talent Acquisition Strategy With Powerful Glassdoor Analytics

Finding quality candidates is still the number one challenge for two-thirds of hiring managers*. In a tight labour market, you need all the help you can get — and that’s why Glassdoor has developed a suite of data analytics tools that makes it easier to identify and attract your ideal candidates.

Companies that have claimed their Glassdoor profile by creating a Free Employer Account can access our basic tools — but additional, more detailed reporting is only available to those who’ve purchased an Enhanced Profile.

Employer Profile Activity

  • See the number of people visiting your Glassdoor profile each month, which is a great way to gauge candidate awareness of your brand
  • Use the time filter to see a specific timeframe
  • Compare your traffic with that of your competitors**
  • Print or share the reports easily with your co-workers**
  • Gain some great insights and benchmarking data from our Candidate Influence Tracker**


Candidate Demographics

  • Examine the demographic breakdown of job seekers visiting your profile, including their education, years of experience, gender and age
  • See the top five companies that candidates viewed before or after visiting your profile — these are usually the ones you’re competing against for top talent
  • Monitor the top job titles that most interest candidates visiting your profile
  • Identify candidates’ locations
  • Compare your demographics data side-by-side with your competitors’**


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Competitor Comparisons**

  • Discover how employees rank you against your competitors for culture & values, work/life balance, senior management, compensation & benefits, and career opportunities
  • Identify your ‘true’ employee value proposition as told by your employees
  • Understand how your firm stack-ranks against the average across all 800K+ companies on Glassdoor and/or against specific commercial or talent competitors


*Aptitude Research Partners, August 2017
**Enhanced Profile customers only